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EcommerceTrends (Enable Images to Fully Enjoy)
June 17, 2013
Scott Garrett Top 10 Widgets for Google Analytics Ecommerce Dashboard
By Scott Garrett
As many of you may (or may not) know, Google Analytics is a wonderful source of website performance data, and it can be especially useful for ecommerce sites. However, Google Analytics can also be a time consuming, and sometimes scary, adventure sifting through deserts of irrelevant data trying to find that one oasis of actionable data. Luckily, Google Analytics has put that oasis right in front of your eyes with its customizable dashboard widgets, and they are no mirage.

Wait, you don’t know how to create a Google Analytics dashboard? Not problem – check out this great blog post on how to set up Google Analytics Dashboards by my colleague Amanda Sides.

Customizable dashboard widgets allow you to select specific metrics and combine them with various dimensions and filters to create snapshots of data that will help you understand the true performance of your account. Currently, there is a limit of 12 widgets per dashboard you create, so choosing and creating the correct widgets for your specific needs can be a challenge. [...]

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Recent Articles:
New Google Chrome Update Enables In-App Payments Via Google Wallet
The latest Chrome build includes in-app payments for Chrome packaged apps in a move that brings Google Wallet integration right to the browser.

Google’s Fran├žois Beaufort said in a Google+ post (via TheNextWeb):

Chrome is about to support In app payments for Chrome Packaged Apps thanks to the newly embed Chrome Wallet App also available in the Chrome WebStore at https://chrome.google.com...

If you want to give it a try, [...]
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Google Shopping Comes to India; Still in Beta Phase! Lawsuit From eBay Seller For Negative Feedback Dropped Retailers: Increase In-Store Sales with AdWords Offer Extensions
Google Shopping has marked its entry in India, but is still in the testing phase. The feature has been rolled out for selected users, which means only a few of you will be able to see the product listings from online retailers on the right side of [...] We recently told you about a particularly odd lawsuit in which an eBay seller was suing a buyer for feedback left on their page. The seller, Med Express, was suing the buyer, Amy Nicholls, over her complaint on the eBay feedback page that her product had arrived with an extra $1.44 postage due. [...] Google AdWords has introduced another exciting product in the long line of updates coming with the new Enhanced Campaigns rollout. One of the new, potentially phenomenal, features currently in a limited release is Offer Extensions. Offer [...]
Read More... Read More... Read More...
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