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12.21.09 Can You Guarantee Arrival In Time For Christmas?  By Shawna FennellWe have officially less then a week till Christmas. Can you offer your customers guaranteed delivery by Christmas Eve? If yes, then go send an email to your customers right now and let them know! Include a coupon for free shipping or 10% off to sweeten the deal. Make sure to highlight all the reasons why they should be shopping online at your store:
• No parking
• No lines • Guaranteed in stock • Guaranteed arrival • Secure shopping • Free shipping
Offer your customers the ability to share their coupon. In fact, encourage them to forward the email to their friends, coworkers, and family members. If you cannot guarantee arrival in time for Christmas, offer your customers the ability to purchase gift certificates from your website. Create a beautiful gift card for your customer to give to their loved ones. I did a search on Istock and found a few gift cards that you can easily add your company name and amount too. Comments About the author: Shawna Fennell is the founder and CEO of 1Choice4YourStore, an authorized Yahoo! Merchant Solutions Developer and the host of the Yahoo Store Power Hour. Shawna has been building Yahoo! Stores since 2000 when she started her first store as a single mom with two children working out of her living room. Today she has an office with over 25 employees dedicated to helping store owners build, grow and succeed with their ecommerce stores.Check out the 1 Choice Blog for tips, free e-books, and more! |
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